Series Stars Alyson Stoner, Sponsored by Nintendo Of America, Inc. DMN Newswire–2008-6-9– Get Fit With Alyson, a new interactive web series starring teen star Alyson Stoner ( Cheaper by the Dozen and the upcoming Disney Channel original move, Camp Rock ) debuts in June on .…
Mon June 9, 2008, 6:20 pm

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Series Stars Alyson Stoner, Sponsored by Nintendo Of America, Inc.

DMN Newswire–2008-6-9– Get Fit With Alyson, a new interactive web series starring teen star Alyson Stoner ( Cheaper by the Dozen and the upcoming Disney Channel original move, Camp Rock ) debuts in June on getfitwithalyson.com. The series was created by Dennis Gelbaum, Managing Director of Tribe Pictures. (tribepictures.com). Vern Oakley (Founder and CEO of Tribe Pictures, Chatham, NJ) and Dennis Gelbaum are the Executive Producers and is produced in association with Production Advisors, (productionadvisors.com). Get Fit With Alyson is sponsored by NINTENDO and additional content, Get Amazon Marketplace-$93.48
Kazoo Toys-$69.99
Amazon Marketplace-$45.50
‘);” onmouseout=”setTimeout(’hideLayer()’,500);” class=”hotlink2″>Wii Fit With Alyson is being produced exclusively for the Nintendo Channel, nintendo.com/Amazon Marketplace-$93.48
Kazoo Toys-$69.99
Amazon Marketplace-$45.50
‘);” onmouseout=”setTimeout(’hideLayer()’,500);” class=”hotlink2″>wii/channels/nintendochannel

I m so excited to be part of this show, commented Alyson.  Getting fit is all about your mind, body and inner self. Being fit doesn’t just mean looking fit ” it means living a better, smarter, healthier lifestyle. It means helping kids be happy, dealing with stress, dealing with issues we all deal with. We need to make smart decisions about how we live. We have so much to learn and so much to share. This is a great place to start.

Get Fit With Alyson is an interactive web series that will engage, motivate and inspire tweens and teens to regularly exercise and learn strategies to live an overall healthy lifestyle. Get Fit With Alyson appeals to all kids, no matter how big or small, the ‘in’ kids, kids who feel like they just don t ‘fit in’, those who are under fit/over weight, those who suffer from low self-esteem, poor focus and low achievement and kids who come from unsupervised and low socio-economic environments.  The series will be available on getfitwithalyson.com, (series start date - Wednesday, June 11th, 2008) as podcasts and as mobile content. Get Fit With Alyson will encourage visitors to submit their own stories of the things they are doing to change their lives.

Dennis Gelbaum comments: Get Fit With Alyson is an interactive destination for kids where they can RoyalDiscount-$123.99
VioSoftware-$108.24
DirectDeals-$103.28
‘);” onmouseout=”setTimeout(’hideLayer()’,500);” class=”hotlink2″>access cool content and network with others. Each three-minute show focuses on exercise, (Alyson leads the kids through a fun exercise program and workout), presents an intimate and unscripted chat with our cast about the things kids worry and think about the most - real issues, real talk, real conversations - and ends with a segment we call, ‘The World According to Alyson’. I think what we have done, from creating a unique concept to how we put all the pieces together and how we attracted and partnered with our sponsor is going to be the new model for how web content is created and produced in the future.

This project is very different from what an agency or production company traditionally produces.  It represents Tribe Pictures expertise in developing original programming for branded entertainment opportunities, commented Vern Oakley, Founder and CEO of Tribe Pictures.  The marriage with Nintendo is appealing because we ve created a unique show (Get Fit With Alyson) that has its own integrity, that tweens and teens will actually want to watch, while also showcasing (Get Amazon Marketplace-$93.48
Kazoo Toys-$69.99
Amazon Marketplace-$45.50
‘);” onmouseout=”setTimeout(’hideLayer()’,500);” class=”hotlink2″>Wii Fit With Alyson) the Amazon Marketplace-$93.48
Kazoo Toys-$69.99
Amazon Marketplace-$45.50
‘);” onmouseout=”setTimeout(’hideLayer()’,500);” class=”hotlink2″>Wii console.

On Get Wii Fit With Alyson, the content produced exclusively for the Nintendo Channel, the teen celebrity uses the Wii console to help people get into better shape and improve their well-being. Wii Fit is a Nintendo product that comes packaged with the Wii Balance Board, a precisely engineered accessory that senses a person s weight and their shifts in movement and balance. The Wii Balance Board connects wirelessly to the Wii console and serves as the centerpiece for more than 40 fun activities that challenge users of all ages in areas from yoga and balance to strength training and aerobics.

Lloyd Simon, Production Advisors President adds: We are excited to work closely with Dennis, Vern and Tribe Pictures and to introduce the talented Alyson Stoner in some very exciting new webisodes. The Internet is that ‘brand new world’ waiting to reveal its reach and benefits to advertisers ready to use it as a venue to acquaint all those with their product s story.  It s an essential for Alyson s generation. We were very thorough with our talent research for this project.  Our key directive was finding someone who would instantly connect with our audience, and we were confident Alyson Stoner would be the perfect fit.  Seeing Alyson in action on the set only reinforced our self-assurance.  She truly is a gifted, intuitive young actress.”

Credits for the series include:
Created by Dennis Gelbaum
Managing Director, Partner, Tribe Pictures
Produced by Tribe Pictures, Chatham, NJ - In Association With Production
Advisors, NY
Executive Producers  - Dennis Gelbaum, Vern Oakley
Co-Producers - Lloyd Simon, Lexi Basen
Produced by Arabella Hunter, Mimi Adams
Post Production Supervisor - Felicia Jamieson
Edited by - Juliano Klutz, Keith Reamer, Rodney Woosley
Art Director/Graphics - Michael Millspaugh
Internet Consultant ” Steve Minor
Directed by:
Get Fit Segments - Dennis Gelbaum, Vern Oakley, Lila Yomtoob
Wii Fit Segments - Thomas Barnes
DP - Fred Murphy
Talent Negotiations and Music Licensing - Production Advisors
Casting: Adam Joseph, House Production Casting

ABOUT TRIBE PICTURES

Tribe Pictures is an award-winning, independent creative resource and multi-media production company whose combined expertise in storytelling, strategic communication, and branding leads to engaging content and experiences that inspire viewers to take action. Celebrating its twenty-first year in business, Tribe Pictures believes that effective communications are based on authentic voices and compelling stories. The name Tribe captures the spirit of partnership and collaboration that defines the creative process with its clients.

ABOUT PRODUCTION ADVISORS
Production Advisors is a brand marketing company that specializes in researching and negotiating music and talent for its clients: advertisers, production companies and advertising agencies. Production Advisors identifies and recommends ideal choices that support the client s brand and is best known for marrying up and coming celebrity talent and recording artists with a brand to create cutting edge excitement. The Company is also well-known for its ability to conclude complex deals within and often below budget.

NEW YORK, June 11 /PRNewswire/ — “Get Fit With Alyson,” an interactive web series starring teen star Alyson Stoner (”Cheaper by the Dozen”, Disney Channel’s “Camp Rock”) debuts June 11, 2008 on getfitwithalyson.com. The series was created by Dennis Gelbaum, Managing Director of Tribe Pictures (tribepictures.com). Gelbaum and Tribe’s Founder and CEO, Vern Oakley, are the Executive Producers. The series is co-produced by Lloyd Simon and Lexi Basen of Production Advisors (productionadvisors.com). “Get Fit With Alyson” is sponsored by NINTENDO. Additional content, “Get Wii Fit With Alyson”, is being produced exclusively for the Nintendo Channel, nintendo.com/wii/channels/nintendochannel.

    To view the Multimedia News Release, go to:
http://www.prnewswire.com/mnr/tribe/33628/

“I’m so excited to be part of this show,” commented Alyson. “Being fit doesn’t just mean looking fit — it means living a better, smarter, healthier lifestyle. It means dealing with issues we all deal with. This is a great place to start.”

“Get Fit With Alyson” is an interactive web series that inspires tweens and teens to exercise and live a healthy lifestyle. Each three minute show includes Alyson leading a fun exercise workout; an unscripted chat with the cast about real issues kids think and worry about; and ‘The World According to Alyson.’ Available on getfitwithalyson.com, as podcasts and as mobile content, the series will encourage visitors to submit their own stories of things they are doing to change their lives.

“Get Wii Fit With Alyson,” viewable exclusively on the Nintendo Channel, features Alyson using the Wii Balance Board, a precisely engineered Nintendo Wii accessory that senses a person’s movements and serves as the centerpiece for more than 40 fun activities that challenge users of all ages in areas from yoga and balance to strength training and aerobics.

Oakley: “The marriage with Nintendo is appealing because we’ve created a unique show that has its own integrity (Get Fit … ), while also showcasing Alyson and friends having fun with Wii Fit. This project represents Tribe Pictures’ expertise in developing original programming for branded entertainment opportunities.”

Gelbaum: “I think what we’ve done, from creating a unique concept to how we put all the pieces together and how we attracted and partnered with our sponsor, is going to be the new model for how web content is created and produced in the future.”

I m so excited to be part of this show, commented Alyson.  Getting fit is all about your mind, body and inner self. Being fit doesn’t just mean looking fit ” it means living a better, smarter, healthier lifestyle. It means helping kids be happy, dealing with stress, dealing with issues we all deal with. We need to make smart decisions about how we live. We have so much to learn and so much to share. This is a great place to start.

Get Fit With Alyson is an interactive web series that will engage, motivate and inspire tweens and teens to regularly exercise and learn strategies to live an overall healthy lifestyle. Get Fit With Alyson appeals to all kids, no matter how big or small, the ‘in’ kids, kids who feel like they just don t ‘fit in’, those who are under fit/over weight, those who suffer from low self-esteem, poor focus and low achievement and kids who come from unsupervised and low socio-economic environments.  The series will be available on getfitwithalyson.com, (series start date - Wednesday, June 11th, 2008) as podcasts and as mobile content. Get Fit With Alyson will encourage visitors to submit their own stories of the things they are doing to change their lives.

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Dennis Gelbaum comments: Get Fit With Alyson is an interactive destination for kids where they can access cool content and network with others. Each three-minute show focuses on exercise, (Alyson leads the kids through a fun exercise program and workout), presents an intimate and unscripted chat with our cast about the things kids worry and think about the most - real issues, real talk, real conversations - and ends with a segment we call, ‘The World According to Alyson’. I think what we have done, from creating a unique concept to how we put all the pieces together and how we attracted and partnered with our sponsor is going to be the new model for how web content is created and produced in the future.

This project is very different from what an agency or production company traditionally produces.  It represents Tribe Pictures expertise in developing original programming for branded entertainment opportunities, commented Vern Oakley, Founder and CEO of Tribe Pictures.  The marriage with Nintendo is appealing because we ve created a unique show (Get Fit With Alyson) that has its own integrity, that tweens and teens will actually want to watch, while also showcasing (Get Wii Fit With Alyson) the Wii console.

On Get Wii Fit With Alyson, the content produced exclusively for the Nintendo Channel, the teen celebrity uses the Wii console to help people get into better shape and improve their well-being. Wii Fit is a Nintendo product that comes packaged with the Wii Balance Board, a precisely engineered accessory that senses a person s weight and their shifts in movement and balance. The Wii Balance Board connects wirelessly to the Wii console and serves as the centerpiece for more than 40 fun activities that challenge users of all ages in areas from yoga and balance to strength training and aerobics.

Lloyd Simon, Production Advisors President adds: We are excited to work closely with Dennis, Vern and Tribe Pictures and to introduce the talented Alyson Stoner in some very exciting new webisodes. The Internet is that ‘brand new world’ waiting to reveal its reach and benefits to advertisers ready to use it as a venue to acquaint all those with their product s story.  It s an essential for Alyson s generation. We were very thorough with our talent research for this project.  Our key directive was finding someone who would instantly connect with our audience, and we were confident Alyson Stoner would be the perfect fit.  Seeing Alyson in action on the set only reinforced our self-assurance.  She truly is a gifted, intuitive young actress.”

Credits for the series include:
Created by Dennis Gelbaum
Managing Director, Partner, Tribe Pictures
Produced by Tribe Pictures, Chatham, NJ - In Association With Production
Advisors, NY
Executive Producers  - Dennis Gelbaum, Vern Oakley
Co-Producers - Lloyd Simon, Lexi Basen
Produced by Arabella Hunter, Mimi Adams
Post Production Supervisor - Felicia Jamieson
Edited by - Juliano Klutz, Keith Reamer, Rodney Woosley
Art Director/Graphics - Michael Millspaugh
Internet Consultant ” Steve Minor
Directed by:
Get Fit Segments - Dennis Gelbaum, Vern Oakley, Lila Yomtoob
Wii Fit Segments - Thomas Barnes
DP - Fred Murphy
Talent Negotiations and Music Licensing - Production Advisors
Casting: Adam Joseph, House Production Casting

ABOUT TRIBE PICTURES

Tribe Pictures is an award-winning, independent creative resource and multi-media production company whose combined expertise in storytelling, strategic communication, and branding leads to engaging content and experiences that inspire viewers to take action. Celebrating its twenty-first year in business, Tribe Pictures believes that effective communications are based on authentic voices and compelling stories. The name Tribe captures the spirit of partnership and collaboration that defines the creative process with its clients.

ABOUT PRODUCTION ADVISORS
Production Advisors is a brand marketing company that specializes in researching and negotiating music and talent for its clients: advertisers, production companies and advertising agencies. Production Advisors identifies and recommends ideal choices that support the client s brand and is best known for marrying up and coming celebrity talent and recording artists with a brand to create cutting edge excitement. The Company is also well-known for its ability to conclude complex deals within and often below budget.

Get Fit with Alyson

Jun 9

Written by: host
6/9/2008 5:32 PM

Posted Jun 10th 2008 9:30AM by JC Fletcher
Filed under: News

“Get Fit with Alyson” is a new site hosted by Alyson Stoner, one of the “Dozen” from Cheaper by the Dozen (and that one backup dancer in Missy Elliott’s “Work It” video), featuring podcasts and mobile phone videos in which the actress leads kids through short exercise programs. It will also feature stories from readers about fitness and “the things they are doing to change their lives.” Apparently, Alyson will also talk about “issues” that are important to teens.

Concurrent with the “Get Fit” content, a series of “Get Wii Fit with Alyson” videos will be made available through the Nintendo Channel, in which Alyson demonstrates Wii Fit exercises on the Balance Board. This whole thing is sponsored by Nintendo, in fact, which means that even the “Get Fit” site is basically Wii Fit marketing. Which leads us to ask: if Wii Fit is selling so well, why not put a bit of ad money elsewhere? People might want to hear about WiiWare at some point.

LONDON - Nintendo is sponsoring an interactive web series called ‘Get Fit with Alyson’ that aims to motivate children and teenagers to regularly exercise.

Independent multimedia production company Tribe Pictures has created the web series, which stars Alyson Stoner from ‘Cheaper by the Dozen’.

The series is running on GetFitWithAlyson.com from June 11 as podcasts and as mobile content, however additional content entitled ‘Get Wii Fit with Alyson’ will also feature on the Nintendo Channel.

Each show runs for three minutes and features Stoner leading kids through a fun exercise programme and workout. The show will also encourage visitors to submit their own stories of the things they are doing to change their lives.

Dennis Gelbaum, managing director of Tribe Pictures, said: “‘Get Fit with Alyson’ is an interactive destination for kids where they can access cool content and network with others.

“Each three minute show focuses on exercise, presents an intimate and unscripted chat with our cast about the things kids worry and think about the most — real issues, real talk, real conversations — and ends with a segment we call, ‘The World According to Alyson’.

“I think what we have done, from creating a unique concept to how we put all the pieces together and how we attracted and partnered with our sponsor is going to be the new model for how web content is created and produced in the future.”

The ‘Get Wii Fit with Alyson’ programme, produced exclusively for the Nintendo Channel, features Stoner using the Wii balance board to help viewers get into better shape.

Vern Oakley, founder and chief executive of Tribe Pictures, said: “This project is very different from what an agency or production company traditionally produces.

“It represents Tribe Pictures’ expertise in developing original programming for branded entertainment opportunities.

“The marriage with Nintendo is appealing because we’ve created a unique show that has its own integrity, that tweens and teens will actually want to watch, while also showcasing the Wii console.”

Gelbaum and Oakley are the executive producers of ‘Get Fit with Alyson’, which is produced in association with brand marketing company Production Advisors.

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June 11, 2008 7:00 AM EDT

NEW YORK, June 11 /PRNewswire/ — “Get Fit With Alyson,” an interactive web series starring teen star Alyson Stoner (”Cheaper by the Dozen”, Disney Channel’s “Camp Rock”) debuts June 11, 2008 on getfitwithalyson.com. The series was created by Dennis Gelbaum, Managing Director of Tribe Pictures (tribepictures.com). Gelbaum and Tribe’s Founder and CEO, Vern Oakley, are the Executive Producers. The series is co-produced by Lloyd Simon and Lexi Basen of Production Advisors (productionadvisors.com). “Get Fit With Alyson” is sponsored by NINTENDO. Additional content, “Get Wii Fit With Alyson”, is being produced exclusively for the Nintendo Channel, nintendo.com/wii/channels/nintendochannel.

    To view the Multimedia News Release, go to:
http://www.prnewswire.com/mnr/tribe/33628/

“I’m so excited to be part of this show,” commented Alyson. “Being fit doesn’t just mean looking fit — it means living a better, smarter, healthier lifestyle. It means dealing with issues we all deal with. This is a great place to start.”

“Get Fit With Alyson” is an interactive web series that inspires tweens and teens to exercise and live a healthy lifestyle. Each three minute show includes Alyson leading a fun exercise workout; an unscripted chat with the cast about real issues kids think and worry about; and ‘The World According to Alyson.’ Available on getfitwithalyson.com, as podcasts and as mobile content, the series will encourage visitors to submit their own stories of things they are doing to change their lives.

“Get Wii Fit With Alyson,” viewable exclusively on the Nintendo Channel, features Alyson using the Wii Balance Board, a precisely engineered Nintendo Wii accessory that senses a person’s movements and serves as the centerpiece for more than 40 fun activities that challenge users of all ages in areas from yoga and balance to strength training and aerobics.

Oakley: “The marriage with Nintendo is appealing because we’ve created a unique show that has its own integrity (Get Fit … ), while also showcasing Alyson and friends having fun with Wii Fit. This project represents Tribe Pictures’ expertise in developing original programming for branded entertainment opportunities.”

Gelbaum: “I think what we’ve done, from creating a unique concept to how we put all the pieces together and how we attracted and partnered with our sponsor, is going to be the new model for how web content is created and produced in the future.”

SOURCE Tribe Pictures